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Management 3.0: The Web 3.0 "Central Brain" to coordinate innovation, collaboration, workflow and outcomes across industry and across the world
The Web 3.0 network “Design” applies Web 3.0 principles to all social, industrial and political endeavours to create Web 3.0 networks or structures using a cloud-based open source content management system to tag and link the people and content within a community of common interest to facilitate information distribution, collaboration and workflow to deliver quality community outcomes. A single person can engineer a Web 3.0 network for any field of endeavour in 30-90 days! I can deliver a “template” network for you in 5 days!
The distinguishing attribute of Management 3.0 is that the social, political and industrial endeavour is executed online and transcends organisational boundaries and opaque Web 1.0 channels.
In the last one hundred years, we have used the hierarchy and proprietary channels to connect, organise and focus the efforts of the global community. This structure offered limited community access, was opaque and resulted in less than optimal decision making. In Web 1.0, we “read” from the web as hierarchies distributed information to us. In Web 2.0, we “write” to the web and learnt the possibilities of peer to peer networks by participating in social networks. The internet has grown to connect a billion people and anyone can use it without cost or restriction. The internet enables a new transparent and accessible structure to organise and focus effort – Web 3.0, or person to person, networks. In Web 3.0, we “execute” on the web and collaborate to deliver community outcomes. Web 3.0 will connect and focus effort with the same commercial and community outcomes in open, transparent and accessible networks. They harness the Wisdom of Crowds for superior decision making and focus collective effort. In Web 4.0, we “link” or “share” to integrate social, political and industrial endeavours around the world for global community governance and execution.
Problem
Web 3.0 networks (or the "Central Brain" are a disruptive design that overcomes the limits of Web 1.0
The Web 3.0 network “Design” applies Web 3.0 principles to all social, industrial and political endeavours to create Web 3.0 networks or structures using a cloud-based open source content management system to tag and link the people and content within a community of common interest to facilitate information distribution, collaboration and workflow to deliver quality community outcomes. A single person can engineer a Web 3.0 network for any field of endeavour in 30-90 days! I can deliver a “template” network for you in 5 days!
The Web 3.0 network offers the following benefits over Web 1.0 structures:
- Deepens participation: Participation reaches lower tiers by using a Web application to connect all participants in community of common interest in a P2P network.
- Expands features or functionality: The network reproduces what people do everyday online allowing new features and functionality to be added by simply adding new software functionality from open source software communities. Features include market prices, content management, ratings or meritocracy, prioritisation, collaboration, applications and workflow.
- Integrates separate groups or countries: Integration occurs as transparent open web networks transcend, complement or replace proprietary limited information channels needed before the internet. They aggregate the Wisdom of Crowds for superior decision making and focus collective effort on prioritised outcomes.
Central Brain
Every social, political or industrial endeavour or needs a “Central Brain” to coordinate community innovation, collaboration, workflow, wisdom and effort toward valuable outcomes.
Features of a Central Brain
- Transparent – Knows everyone and their intention: Profiles are self published using community specific tags. People can find each other using tag based search which describes “who they are”, “what they are doing” and “what they are interested in doing?”
- Comprehensive – knows everything about a specific community and shares it: information specific to the community can be published by anyone in a single location
- Meritocracy – better decisions: A “helicopter view” and the “Wisdom of Crowds” means better, merit based decisions
- Knowledgeable with community based linking of information to provide a “helicopter view” of each member and the community or ecosystem
- Efficient – simply reproduces what people do everyday in an online community
- Simple, standard processes – standardised business processes and managed workflows
- Pervasive – reaches people within existing structures to align organisation and community goals
- Universal – enhances existing organisational structures or a new structure
- Effective – effectively allocates resources amongst competing consumption and investment options
- Interoperable – tag based data can be freely shared with search engines and other central brains
- Respectful – each user can freely choose to participate, contribute, share (or link) or maintain their privacy (or anonymity)
- Focused on valuable outcomes: members can influence outcomes with ratings, voting on priorities and incentives provided by members
- Adaptable and learns with new features and innovations provided instantly by open source communities
- Ubiquitous: can coordinate the effort and wisdom of two billion people using web applications and the reach of the internet
Every social, political or industrial endeavour or needs a “Central Brain” to coordinate community innovation, collaboration, workflow, wisdom and effort toward valuable outcomes.
A few "Central Brain" networks in detail
- Economic Development 4.0 is how the world works after applying Web 3.0 (or Facebook) networks to social, industrial and political endeavours
- Web 3.0 person to person networks overcome the design limitations of Web 1.0 hierarchies to deliver global transparency, meritocracy, productivity, accessibility and better decision making
- We can create the Web 3.0 networks on the Critical Path to Economic Development 4.0 in 90 days. We will need the world’s entrepreneurs, philanthropists and statesmen to engineer and inspire their use
- One global Web 4.0 network can replace local Web 1.0 hierarchies. Examples include Democracy 3.0, fueling the growth of SME’s with Equity Market 3.0, Climate Stability 3.0, UNITED (International Governance 4.0) and Health Industry 3.0 plus patient health record.
- Other potential Web 4.0 networks include Education, Resources, Food, Energy and Oil. Peace may be an outcome of UNITED (International Governance 4.0), Democracy 3.0, Education 3.0, and Equity Market 3.0.
Equity Market 3.0
The Equity Market online network is a Web 3.0 online network (or Facebook) which allows companies, advisers and investors to see straight through the market and collectively self-publish, match, learn, validate and consume 20+ types of equity market content in hours (not months). It is a platform for a global market. It provides a costless and immediate means to distribute information, facilitate collaboration, exchange content and facilitate transactions. The system provides applications to enable companies, advisers and investors to do what they do everyday in an open, transparent internet platform. Content includes Profiles (companies, advisers and investors, countries, industries), Classifieds (Research, M&A, Investment, Employment, Project, IPO / Bookbuild, Events) and News (Audio, Video, Blog, Article, Announcement, Report, Pictures).
Additional information at http://www.marcuscake.com/equity-market
Democracy 3.0
The Democracy 3.0 online political network (EDemocracy) is a Web 3.0 online political network (or facebook) which aims to enhance democracy by providing a costless and immediate means to distribute information, facilitate collaboration, exchange content, manage workflow, deliver transparency and allow political sovereignty to be exercised directly by citizens. The content includes profiles, processes and outcomes. Profiles are self-published by each politicians, citizens, government executives and institutions. Process content includes issues (military, economic, social, environmental, etc), Priorities, policies (proposed, pending, current, redundant), Projects (government expenditure, volunteers, partners needed. Outcome content includes announcements, videos, audio, reports (feasibility, economic, financial, environmental, industry, market) blogs, pictures and articles. All content is linked and rated for quality and quantity.
Additional information is available from http://www.marcuscake.com/economic-development/edemocracy
Health 3.0
Countries have struggled to implement a single health record despite the compelling advantages of doing so. The solution to the key barriers to creation of a patient medical record is to make available a Web 3.0 network that allows the patient (or their representative) to manage a patient profile which can accept invitations to link content from other participants in the health industry.
The Health Industry 3.0 plus patient health record network allows organisations (including hospitals), health care providers (including doctors) and patients to see all information in the industry and collectively self-publish, match, learn, validate and consume 20+ types of health care information. It is a platform for a global audience and provides a costless and immediate means to distribute information, facilitate collaboration, exchange content and facilitate transactions. The system provides applications to enable participants in the health industry to do what they do everyday in an open, transparent internet platform. Each participant simply agrees to “link” and “share” content with other participants to create a patient medical record.
Comprehensive health information is distributed direct amongst organisations, providers and patients in real-time, rather than slow, labour intensive, opaque channels in regional markets. Patients can publish all their health information at one location. Providers can find patients in different regional areas matching their speciality and volunteer their time to patients in less fortunate markets. Hospitals can reduce patient demand on their infrastructure by coordinating care remotely, possibly using remote monitoring devices. This Web 3.0 online networks delivers a globally transparent market with instantaneous exchange of comprehensive information using Web 3.0 principles. Market participants can find each other using tag based search in hours, rather than use 3rd parties for labor intensive searches.
Additional information is available from http://www.marcuscake.com/economic-development/healthindustry .
UNITED 3.0 (International governance)
UNITED 3.0 is a Universal community Network to implement the Innovation, Technology, Entertainment and Design networks underlying Economic Development 4.0.
Linux is one of the largest, most complex engineering projects in the world. It is created by aggregating the volunteer efforts of individuals and contributions of corporations that align their strategy with the principles of free and open source software. Economic Development 4.0 can be created in the same way except the outcome will be Web 3.0 networks on the Critical Path to Economic Development 4.0.
Existing economic development and philanthropic efforts are fragmented and overlap. There are significant benefits provided by a Web 3.0 network that provides transparency and coordination to economic development initiatives globally. The potential of globally coordination of such efforts is also a real prospect given the significant benefits of a UNITED approach.
Additional information from http://www.marcuscake.com/economic-development/united .
Climate Stability 3.0
The Climate Stability online network is a Web 3.0 online network (or facebook) which aims to deliver climate stability by providing a costless and immediate means to distribute information, facilitate collaboration, exchange content, manage workflow, deliver transparency amongst the community with a common interest in climate stability. The climate stability online network distributes information facilitates collaboration, shares knowledge and coordinates innovation to contribute to the stability of Earth’s climate. Content includes profiles, intellectual property, research, problems, solutions, implementation, blogs, priorities, policies (proposed, pending, current, redundant), announcements, articles, reports, audio, video, pictureses, processes and outcomes. Profiles are self-published by each scientist, government, corporation, philanthropist and other members of the community. All content is linked and rated for quality and quantity.
Additional information is available from http://www.marcuscake.com/economic-development/climate-stability-online-... .
Details of other Web 3.0 networks are available at www.marcuscake.com .
The "Central Brain" adapts quickly by leveraging the collective innovation of Open source software communities
- Focus on Quality of life (and GDP)
- Liquidity
- Meritocracy
- Transparency
- Accessibility:
- Productivity
- Accountability
- Awareness
- Wellbeing
- Utilisation of people increases
- global labour market
- Global capital market
- Global responsibility
- Outcomes driven by the community
The potential of Web 3.0 Central Brains in financial markets have been summarised in financial markets (Equity Market 4.0) and economic development (Economic Development 4.0).
Entrepreneurs, philanthropists and statesmen need to provide the inspiration for widespread adoption of Web 3.0 Central Brains and inspire consumer, industrial and political adoption. However, each entrepreneur needs to be attracted by a specific Equity Market 3.0 or Economic Development 4.0.
How many entrepreneurs do we need? We need 5-10. Open Letters are a means to contact people and organisations on the critical path to adopt or align their objectives with the pursuit of an Equity Market 4.0 and Economic Development 4.0 network.
Initial Open Letters will focus on people that may be interested in more than one Web 3.0 network.
And, ofcourse, promoting the idea through the Management Innovation Exchange!
The concept is sound and the scale/reach enormous, so I like the idea but feel the focus needs to be around levraging off an existing platform (Facebook, twitter, linked in) or such to gain the scale needed to work. Open transparent communication seems to be the theme of many of the hacks so I wonder how we create the trust levels needed for these ideas to work.
For a few years now there has been speculation and conceptual designs around managing companies almost purely using social networking. Whilst there has been much talk about bottom-up management and flexibility in large companies, it never really materialised. There have been many excuses made for this, such as technology removing the power of those at the top, those at the bottom not knowing anything or having anything of value to contribute, etc.
If anything, the central brain concept would be able to allow many to contribute. The above excuses don't work, as in leadership many may give advice, but when the leader makes a decision it is final. With collaboration through the wisdom of the crowds, at least there is bottom-up and top-down communication. Knowledge is power and ideas create ideas. Whilst I do not believe that companies will ever be completely virtualised, the central brain goes a long way in focusing business on business, instead of the petty politics of the office environment.
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